Thank you for visiting my blog, my name is Laura Adams and I am currently in my final year studying graphic design. I'm using this blog to keep people updated with my work, enjoy!

Wednesday, 28 July 2010

Our final major project of year two of the course! Make the 'Uncool' cool, each person in the class was given a different uncool hobby, mine was badminton! Which I found particularly hard as all the research I found led me to believe Badminton is really popular! However, I did find statistics which told me the number of younger players are decreasing!

So this was my solution! Posters showing all different ages enjoying the game, I created the logo, photographs and poster designs. As well as designing collectable shuttles for children, the idea being they would be sold in shops to attract a much younger generation and hook them to the game!

Tuesday, 27 July 2010

Book Design - Sins and Virtues

An illustrative book. Showing my sins and virtues within the field of design.


Visual Studies - Experimentation and Graphics!

If you haven't spotted the deliberate mistake already! the logo on the last poster is wrong, but I can't find the final edit!

We were given eight random words, mine included, dinosaur and black hole. From these eight words we could create anything, this was our first project of second year. It was to get our imagination going, and our experimentation within graphic design back on form. Many briefs through graphic design specify the exact requirements/measurements/specifications and leave very little room for experimentation so this project was great! I designed three posters for children's adventure holidays including the logo for the company so the posters looked more authentic! I found illustrating the characters very difficult, but with practice I think I could get better!

FinePrint printing company project, a name I came up with, this is a combination of a branding project and a web design project. The web design was created to introduce us to designing for web, image sizes etc.

Above are two screenshots of two pages from the site, the index page and the About Us page. Below are the branding aspects of the project.

After feedback of my designs I found that I could have changed a lot about the layout for the compliment slip, letterhead and business card, which you may see for yourselves in the above design. I should have been more confident with the logo I created, instead of what I did create.

This project was entirely web design, we were given the name Ulterior and told we could make it any business/manufacturer we liked. I chose to design for an eco art supply company, as I thought this would be completely original and the obvious choice was interior retail. Below is the design for the index page. I tried to make the design of the site very organic looking, by scanning in cardboard and using earthy colours.

Every link of the website worked through dreamweaver and led to the next working webpage.

Second year proved to be a lot more difficult than year one, however, trying to hold down a part time job did prove to add to the difficulty I had. This is why I will not be keeping my part time job past christmas of this year, as I want to focus purely on my design work, and not have my degree suffer on behalf of working in a shop!

Here are images of the work I produced throughout second year, beginning with our new branding class, our first project was to design the brand imagery and corporate i.d for a made up company. I began by researching competition, the obvious being Starbucks and Costa and I looked at how smaller chains and one off businesses cope against these retail giants. Working with branding I needed to look at who my target audience was, their needs, and any design specifics that would help the business appeal to them. Here is what I came up with!

As well as the logo, business card, compliment slip and letterhead we had to think how the logo could be used in the environment of the business, which is essential if the logo is to be a success!

Next in the branding lessons we had a project to design a fashion brand! Same principles applied, researching, deciding a target audience, researching some more! I actually do love researching, almost my favorite part! Below is the logo I created for my fashion brand called 'Aphrodite', with grecian influences and a target audience of women aged 18-25 with a lot of money!

Below is the front cover for the fashion brochure I produced to advertise the high end clothing range, the design and photography used within the brochure were created by myself rather than using images off the internet, purely to give an idea of what the brochure could look like if the photographs were produced in a professional studio instead.

Next post will be showing everything to do with website design that I learnt throughout second year!

To keep posting until I have updated this blog with images of work in chronological order or not? I will keep doing it... just incase anybody is actually interested!

Below is an image of the piece I created in my first year for the stamp project, based on the idea of saving energy!

I really enjoyed illustrating for these stamps, I think it showed in my project work as I had a distinction for this project also :)

Above is a competition I entered to create the European Organic Logo, I didn't win, however I learnt a lot whilst creating it and enjoyed the process!

As far as first year goes this is all I'm going to upload! A lot of the work we produced in first year was mainly typographical exercises and experimentation! Next post.. second year!

So, I found my password! Haha, here are a few of the images of pieces I created from the first and second years of my Graphic Design course in Swansea.

My work for the Digital Image Manipulation Class 1st year of Graphic Design.
I basically took the idea of manipulating the images to the extreme, and manipulated every element that I added!

Above is a page from the Dance Magazine I designed as a first magazine project, mastering Quark was the hardest bit but once master pages and style sheets were in the bag it was smooth running!

Above is my first project working as a designer for a client, unfortunately I had very little contact with my client, however I still had a distinction for this project! Below is the front and back design for the business card.

Throughout the first year of the course I had to become used to working in a different way as I had been working for A level Graphic Design and also Foundation Graphic Design, learning new software, as well as moving away from home for the first time! My experiences throughout first year and coping with many more projects at a time helped me move on to second year, which I will be posting work from in the next couple of blogs!