lauradams design

Our final major project of year two of the course! Make the 'Uncool' cool, each person in the class was given a different uncool hobby, mine was badminton! Which I found particularly hard as all the research I found led me to believe Badminton is really popular! However, I did find statistics which told me the number of younger players are decreasing!

So this was my solution! Posters showing all different ages enjoying the game, I created the logo, photographs and poster designs. As well as designing collectable shuttles for children, the idea being they would be sold in shops to attract a much younger generation and hook them to the game!